Bharti Enterprises chairman Sunil Mittal has entered India’s consumer electronics sector with a strategic investment in Haier India. Bharti Enterprises has partnered with global private equity firm Warburg Pincus for this move.
In a joint statement, the two companies confirmed that they have acquired a 49 percent stake in Haier India. The company operates as the Indian subsidiary of China’s Haier Group. The partners did not disclose the financial details of the transaction.
Haier India sells air conditioners, refrigerators, televisions, washing machines, and other home appliances across the country. Over the last seven years, the company has recorded a strong compound annual growth rate of 25 percent.
After the deal, the Haier Group will continue to hold a 49 percent stake in Haier India. The Haier India management team will retain the remaining 2 percent stake.
The partners said the collaboration aims to accelerate Haier India’s expansion in the Indian market. Haier will contribute its global innovation expertise. Bharti Enterprises will support growth through its strong business network. Warburg Pincus will add value with its experience in scaling consumer brands.
The statement also noted that the partners plan to invest further in Haier India. Their goal is to strengthen the brand’s position in India’s competitive consumer electronics market.
With rising demand for home appliances nationwide, the partnership is expected to drive Haier India’s next phase of growth.

